Matthew Dugger
The portfolio of Matthew Dugger

Beautyrest PSP

Beautyrest needed to find a way to use their heritage as the sleep experts to their advantage—especially in a confusing landscape full of engineering jargon, featureless features and bed-in-a-box competitors. Beautyrest are the sleep experts and engineer their mattresses to meet a variety of problems. To help make it easier for a consumer to navigate these offerings, we created a platform for consumers to get a personal sleep profile based on data collected from prompts to give a customer the best night of sleep possible.